The Science of Search: A Complimentary Webcast – #omsummit

The OMS Team is excited to announce that in partnership with Beyond, we’re presenting the first in a series of complimentary webcasts this Wednesday, May 1st at 10:00am PT / 1:00pm ET.

Everyone knows that search is one of the most integral components of any successful campaign – but as the years have gone by, pure, holistic approaches to SEO and SEM have taken a backseat to achieving quick results through “gaming the system.” This hasn’t gone unnoticed by the top search engines – Google, Yahoo, Bing – and thus it’s become easier and easier to see your efforts suffer as attempts to take advantage of these systems result in your company getting penalized.

So what’s an organization to do? There’s no easy way to tackle the issue of search, and significant effort and investment are required, but with an integrated approach across search, social, PR and all of your marketing channels – you’ll come out on top.

Attend this webinar to learn:

  • How Google is assessing the value of social media sharers
  • How to leverage PR and Social Media to benefit Search
  • How to identify the social sharers and where they share
  • How brand managers can better orchestrate their teams’ talents and resources for more effective acquisition

Join us this Wednesday and hear from Judith Lewis, Head of Search at Beyond, about how you can stay ahead of the competition and build a proper strategy around earned and owned media. And as an added bonus, all registered attendees will receive the full, complimentary report: The Science of Search, Google & Social Signals – A Playbook for Future Marketeers.