Monthly archive for October2012

A few tips that may help in getting your emails read

A few tips that may help in getting your emails read

In a business world inundated with email as a main form of communication, it can be tricky at times to get a response.  The EMAIL Track is happening this week at OMS with lots of great insight on the latest best practices and I’d like…

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Mastering Mobile Ads & Understanding the Metrics Behind Them – #omsummit

Mastering Mobile Ads & Understanding the Metrics Behind Them – #omsummit

I recently had the opportunity to speak to Jason Wells, CEO of ContactPoint, maker of LogMyCalls. Jason is speaking at our Silicon Valley event later this month. He took some time out his busy schedule to talk about the mobile advertising and mobile metrics. Below…

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Facebook Algorithm Change Spurs Debate About Organic v. Paid Media and How Engagement is Defined

Facebook Algorithm Change Spurs Debate About Organic v. Paid Media and How Engagement is Defined

One of the hottest topics in social media right now is Facebook’s algorithm and its recent refinement, which seems to be having an impact on which brand posts show in the News feed. Some brands are reporting that they have seen a significant drop in…

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Content Marketing – Use it or Lose It #omsummit

Content Marketing – Use it or Lose It #omsummit

Content marketing is so hot right now.  According to a recent Content Marketing Survey Report 2012 published by Econsultancy, over 90% of respondents believe content marketing will become more important over the next 12 months. We as marketers have realized that in order to truly…

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Show us Your Marketing Skills and Earn a Free OMS Pass

Show us Your Marketing Skills and Earn a Free OMS Pass

Here’s your chance to show off your marketing prowess and earn a free pass to Online Marketing Summit Silicon Valley. How it Works Sign up for the program using the form at the bottom of this post We’ll send you a personalized code good for…

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